LICK IT OR TICKET
This image shows a roadside electronic message sign with the text "LICK IT OR TICKET" displayed in yellow on a black background. Above the image, there is a caption in a meme-style font that reads, "Wait...This is a law now?" The surroundings suggest a somewhat rural or less urban area, with a subdued landscape of bare trees and grey skies, possibly indicating autumn or winter. A white car is visible on the road, driving away from the viewpoint of the camera.
The humor in this image stems from the unexpected and absurd message that appears on the sign, which is a play on the famous traffic safety slogan "Click It or Ticket." That slogan promotes the use of seat belts in vehicles by implying that if you do not "click" your seat belt, you risk getting a "ticket" from law enforcement.
However, in the image, "Click" has been humorously substituted with "Lick," which converts the serious and authoritative traffic safety message into a nonsensical directive, suggesting a bizarre alternate reality where licking something is legally mandated. The idea of a law requiring licking is inherently amusing because it is absurd and has no apparent basis in reality.
The commentary added by the caption enhances the humor by pretending to take the odd message seriously, acting as if the viewer is genuinely bewildered by this newfound and ridiculous "law." This feigned ignorance plays into the humor by showing a reaction that one might have if such an outlandish rule were actually in place.
People LICK IT OR TICKET
