This meme might be found funny or clever due to the play on words where 'Liberace', the name of a famously flamboyant pianist known for his over-the-top style, is replaced with 'Luberaci', which sounds similar but also suggests a product related to 'lube'. The image humorously juxtaposes this idea with the edited in face of a person and lube bottles, creating a comical and extravagant fictional advertisement.